Establish a SME Persona & A Dynamic Personal Brand

An important question I am frequently asked is “How do I get the right people to notice me and recognize how special I am.” My answer to them is very simple and straight forward, "You need to establish and promote a winning persona and a personal brand."

This is why First Impressions has teamed up with Natalie Revell and Crystal Frog Marketing to offer a comprehensive Personal Branding Package to create a buzz about you that generates positive attention during your job search and beyond.

The following services are available. 

A Personal Web site: We will design and host a professional Website for you to display your resume, speak directly to networking partners and decision makers, and display written, audio and video samples of your work.

Social Networking: We will consult with you on the best social media sites for your field; Linked-In, ExecuNet, Facebook, Twitter, YouTube are just a few of the Top 50 sites we can recommend. Then we will help you establish a professional presence on them, and link them back to your website.

Business Reference: We will also consult with you on how to receive and publish quality reference on various social media sites, or we can do the leg work and then publish and link them to your website for you.

Business Blog: One of the best ways for people to get to know you and the value you can bring to a new organization is through a blog. This will give you the opportunity to write brief or long articles to showcase your knowledge on topics that matter in your job search, and to post articles by respected members of your field that substantiate what you have to say. We can help you build your blog, show you how to publish and promote it – it could even turn into a source of income- and we will link it to your website as well.

Public Relations: We can help you set up an effective online Public Relations campaign to help get people in the know find you and promote you as a Subject Matter Expert in your field and someone people should hire, follow or get to know.  

To find out more about this personalized service and how it can make a difference in your job search efforts call us at 646-894-4101.